U.S. “Drug Czar” and mayor to recognize local media for their help in the fight against drugs

U.S. “Drug Czar” and mayor to recognize local media for their help in the fight against drugs

The Director of National Drug Control Policy, Gil Kerlikowske, Denver Mayor John Hickenlooper and staff from the Denver Office of Drug Strategy today will recognize Comcast Denver, Gannet Broadcasting and Fox 31 for their help in raising awareness about being drug-free. The media companies will be recognized during an awards reception at 5:30 p.m. in the Parr-Widener Community Room at the City and County Building.

The Partnership for a Drug-Free America awarded Denver with an Affiliate/Alliance Achievement Award earlier this year, which was in large part awarded thanks to the support of these local media affiliates.

“I applaud the local leaders and partnering media professionals in Denver for their commitment to educating parents and youth about the risks of drug abuse,” said Kerlikowske. “These partnerships create opportunities to capitalize on the knowledge, resources and relationships that exist within communities to prevent drug abuse in youth before it starts.”

Over the past year, Comcast Denver aired more than 18,000 public service announcements (PSA) and Gannet Broadcasting and Fox 31 each aired more than 1,800 spots. The PSAs reached 95 percent of Denver residents and 90 percent of Coloradans.

“These media companies have been great partners in helping us raise awareness about resources available to help treat and reduce substance use and abuse in our community,” said Hickenlooper. “Denver is honored that our comprehensive drug strategy puts forth a strategic vision for prevention, intervention and treatment that serves as a model to help shape national policy.”

The Denver Office of Drug Strategy’s comprehensive strategic plan is dedicated to the prevention, education, treatment, research and evaluation of substance abuse in Denver. The successful implementation of the plan is attributed to multiple community partners, along with Denver Office of Drug Strategy staff.

What: Reception and Presentation of Awards (co-hosted by the Daniels Fund and Addiction Research and Treatment Services)
Where: City and County Building, Parr-Widener Community Room #389, 1437 Bannock St.
When: 5:30 – 6:30 p.m., today, Aug. 20
Why: The Denver Office of Drug Strategy and local media affiliates will receive awards for their help in raising public awareness about preventing substance abuse. Director Kerlikowske and Mayor Hickenlooper will present the awards, speak and answer questions from attendees and media.

NEWS, FEATURE AND PHOTO OPPORTUNITIES TO INCLUDE:
· Presentation of awards

· Speakers:
- Gil Kerlikowske, Office of National Drug Control Policy
- Mayor John Hickenlooper, City and County of Denver
- Jamie Van Leeuwen, Office of Drug Strategy and Drug Strategy Commission
- Karla Maraccini, Office of Drug Strategy
- Julie Krow, ARTS and Haven Program Catering
- Becky Vance, Partnership for a Drug-Free America
 
· Mayoral proclamation

· Question and answer session

###
Contact:
City and County of Denver
Office of Drug Strategy
Jamie Glennon
C: 303-808-7437
 
National Drug Control Policy
Katherine Bush
O: 202.395.5533


Posted on Aug 20, 2009 (Archive on Nov 18, 2009)
Posted by chani  Contributed by chani
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