Initiative Will Reduce Greenhouse Gas Emissions & Increase Economic Opportunities for Area Businesses
Denver Mayor John Hickenlooper and the Office of Economic Development today launched Greener Denver, a strategic initiative to reduce greenhouse gas emissions and expand economic opportunities for local businesses.
“Greener Denver is a triple win for our community, benefiting our businesses, our environment and our economy,” Hickenlooper said. “It will help local businesses save money, grow the demand for green products and services and train the green workforce of the future.”
Denver is one of eight cities selected last fall by the Rockefeller Brothers Fund to participate in its Climate Prosperity Project. Using a strategy developed by Global Urban Development, an international nonprofit policy consultant, each of the participating cities created an initiative to transform their economy, achieve climate goals and ensure social equity in a sustainable future.
Developed by the Denver Office of Economic Development, Greener Denver represents an integrated economic development strategy that builds on Mayor Hickenlooper’s Greenprint Denver initiative and the new energy economy taking hold in our region.
“We recognize the tremendous promise that the growing green economy holds for economic prosperity, not only in Denver but across the nation,” said Andre Pettigrew, executive director of the Office of Economic Development. “Greener Denver will help local businesses, neighborhoods and residents by ensuring that the City remains at the forefront of the green industry revolution and its promise for a more sustainable future.”
Greener Denver will capitalize on the interrelationship of three key program areas: Green Savings, Green Opportunity and Green Talent. Specifically, the initiative will:
- Increase energy-efficiency and the use of renewable energy and expand “smart growth” investments by business and community.
- Expand the growth of Denver’s clean technology industry and increase green supply chain development.
- Increase workforce training and certification for clean technology and green supply chain and develop clean technology entrepreneurs.
Greener Denver also builds on the City’s successful greening of the 2008 Democratic National Convention. Planners organized multiple training sessions to help the hospitality, restaurant, and event planning industries to incorporate green practices into everyday operations.
The Denver Office of Economic Development (OED) works to create a local environment that stimulates balanced economic growth through job creation, business assistance, housing options and neighborhood redevelopment.